Our Expertise.

Taking a holistic, 360-degree approach to brand visibility and consumer engagement, we work with clients to develop gum-believable integrated campaigns that will blow your goals away.

Offering our clients a suite of services to suit their needs, we know how to deliver measurable results that never get stale. We’re experts at popping into the right market at the right time—and with the right tools—to make clients shine. We stick brand visions together with strategic planning, creating content and story lines that are proven to generate a measurable impact for the brands we work with through print, digital and broadcast stories.

 

Here’s what we can do for you.

MEDIA + INFLUENCER RELATIONS.

With more than 20 years of combined experience in media relations and journalism, we know where and how to make your message stick. Leveraging long-standing relationships with top-tier outlets, editors, journalists, producers and influencers across Canada, Bubblegum delivers targeted, high-quality results. From product placements to leadership/founder bylines, and everything in between, our team secures opportunities in every medium to increase brand visibility and maximize campaigns daily for our clients via digital, social, print, online, broadcast, podcasts…

SOCIAL + DIGITAL STRATEGY.

It’s 2020, do you know where your audiences are? In a social-tech era, we know how to get your messaging direct to target consumers, influencers and ambassadors with strategic digital programming. The Bubblegum team are experts at drafting social media content and web copy to boost SEO, driving traffic, securing link-backs, and activating digital promotions, webinars and e-learning campaigns to keep you covered across any online platform.

AUDITS + BRANDING + PRODUCT LAUNCHES.

You bring the vision, we’ll bring the brand voice, cohesive content and launch strategy. We’re experts at bringing a brand vision to life, and hitting the right markets at the right time to make your exciting news pop, and stick, starting with a thorough market audit of your brand and competitors. Let the Bubblegum team take care of every detail--start to finish—from drafting brand guidelines, web copy to creative content, news releases, and everything in between.

 

CONTENT CREATION.

We have a way with words. Let us weave your messaging into engaging content that gives your audiences something to chew on. From thought leadership in blog posts, brand expertise and edification in editorial bylines, to e-blasts, newsletters and more, we’ll make sure you’re not just a part of the conversation, but leading it with the right themes, tones and trends. Not sure where to start? We’ve simplified it for you with content package bundles to fit any budget. Click the link below to get started.

CRISIS COMMS + MEDIA TRAINING.

We don’t just blow bubbles -- we know how to get the gum out of your hair too. Our expert crisis communications team is ready to help with a 360-degree approach to crisis management, from internal company messaging and by-the-minute media monitoring, to spokesperson speechwriting and front-line media training. We have extensive experience training and getting clients ready for the spotlight so they shine and not the sweat on their forward.

EVENTS + ACTIVATIONS + GRAND OPENINGS.

Whether you are looking to plan an intimate tasting, private showcase, corporate media breakfast, or big-scale projects like gala events, in-person and digital trade shows or experiential marketing pop-ups, we excel at pulling together customized, impactful, innovative and interactive activations that really POP. Plus, we’re experts in getting your grand opening noticed. If you are a franchise looking to make a splash in a new market reach out about our 60-day grand opening packages or click the link below.

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COMMUNICATIONS CLINIC

Not sure where to start? Or, have a specific problem in mind?

Don’t get stuck by yourself, just give us a shout for a FREE 30-minute consultation. We’ll lead you through a 90-day audit of ALL of your communications—including digital, internal, social media and more—to help determine the right strategic approach for you to meet your goals, no strings (or gum) attached!

Ready to get started? GET IN TOUCH now!